Patient comfort: The Voronoi structure provides exceptional breathability, reducing sweat buildup and skin irritation.

Enhanced Mobility: Offers support without restricting necessary hand and finger movements, enabling users to maintain productivity during recovery or long-term use.

Personalized fit: Adjustable straps and ergonomic shaping ensure the brace adapts comfortably to various wrist sizes and shapes.

Durability and safety: Manufactured using robust materials like ABS plastic to ensure long-term use and compliance with safety standards.

What gives me a strategic advantage

Innovative Design
The Voronoi pattern offers a competitive edge through breathability, lightweight construction, and reduced material usage while maintaining strength.
Personalization via 3D scanning and printing ensures a custom fit, making it unique compared to off-the-shelf braces
.
Patient-Centric Features
Adjustable straps and ergonomic fit prioritize comfort, setting your product apart in usability and patient satisfaction.

Advanced Materials
Use of biocompatible materials like TPU or PETG ensures safety and durability, appealing to medical and general users.

Multifunctional Applications
Targeting multiple user groups: post-surgery recovery, sports rehabilitation, and chronic condition management expands your market reach.
Partners
Medical Community

• Healthcare providers (e.g., surgeons, physical therapists) who see the potential for improved patient outcomes.
• Partnering with hospitals or clinics  validates our product through clinical trials.

Regulatory and Certification Bodies

• Support from ISO or FDA-approved testing and certification organizations ensures compliance, giving our product a trustworthy reputation.

Investors and Crowdfunding Platforms

• Investors interested in innovative medical devices.
• Crowdfunding platforms can connect us with a community of early adopters.

Potential clients and users
·        Patients with wrist injuries-individuals suffering from conditions such as carpal tunnel syndrome, sprains, fractures and other wrist conditions are the perfect candidates for our design.
·        Athletes and sports enthusiasts-those involved in sports that put a lot of stress on the wrist such as tennis, golf and weightlifting players are also going to benefit from our design.
·        Healthcare providers- hospitals, clinics, rehabilitation centres and physical therapy centres will also benefit from the design.
·        Medical device companies that manufacture or distribute it to other potential clients are going to benefit also.
Channels
·        Direct Sales: Selling directly to healthcare providers (Nairobi physiotherapy centre, agha khan hospital), medical device companies (crown healthcare, mediglobe), and individual consumers through online and offline channels.
·        Distribution Partnerships: Collaborating with medical supply distributors such as the Crown Healthcare or Mediglobe to reach a wider market.
·        Online Sales: Selling directly to consumers through an e-commerce website such as Jumia, Kilimal or Aliexpress.
·        Healthcare Professional Partnerships: Collaborating with healthcare professionals such as orthopedics surgeons or physiotherapist to recommend the brace to patients.

• Regulatory standards and compliance
• User manual
• Design and production documents

Production Cost: $25–$50 per unit, including materials (TPU, PETG, Velcro), labor, and shipping.
Manufacturing: Custom-fit braces are 3D-printed, assembled, and quality-tested for durability and comfort.
Supply Chain: Materials sourced from medical-grade suppliers; distribution via third-party logistics for global reach.
Client Services: Personalized designs, 1-year warranty, maintenance guides, and customer support.
Revenue Streams: Direct sales (online and clinics)

Growth strategy
·        Product innovation and differentiation-by continuously refining and improving the wrist brace design based on user feedback. We can try to offer customizable options to cater to different wrist sizes or injury types.
·        Through strong partnership and collaborations- by building a strong relationship and partnership with healthcare providers and medical device companies can improve the growth and reach of the design.
·        Effective marketing and branding- through targeted marketing campaigns for specific client segments can improve the growth of the design. Also by using digital marketing channels such as social media, email, radios-FM to reach a wider/broad market.