Business model

Value proposal

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What makes me unique, different, special?
  • Unique Design
  • Enhanced Safety
  • Comfort and Customization
  • Multi-Use Applications

Key resources and partners

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What gives me a strategic advantage? Who supports me?

Key Resources:

  • Capital
  • Product Design Team
  • Manufacturing Partners
  • Skills


Key Partners

  • Material Suppliers
  • Fitness Organizations
  • Healthcare Professionals

Potential clients, users and channels

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How will I reach clients and users?
  • Online Sales
  • Fitness Centers
  • Therapy Clinics

Relevant documentation for device production and use

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  • Device Description and Specifications
  • Diagrams or photographs of key components.
  • Design and Manufacturing Information
  • Documentation of the design process and production methods.
  • Quality control procedures and manufacturing sites.
  • Instructions for Use
  • Safety warnings
  • User Training Manuals
  • Verification and Validation Reports
  • Performance testing results and clinical evaluations.
  • Quality Management System (QMS) Documentation
  • Declaration of Conformity
  • Document declaring compliance with applicable KEBS regulations.
  • Maintenance Guidelines

Analysis of costs, production, supply chain and services to clients

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Cost analysis:

  • Expenses for raw materials
  • Manufacturing costs
  • Distribution costs


Production plan:

  • Manufacturing processes
  • Quality control measures


Supply chain management:

  • Supplier Partnerships
  • Inventory Management


Services to clients:

  • Customer Support
  • User Training


Growth strategy

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How will I make a sustainable impact?
  • By expanding market reach through partnerships with more fitness centers and therapy clinics.
  • Developing additional products that complement the support vest, such as educational resources on safe exercise practices.
  • Leveraging customer feedback for continuous product improvement, iteration and innovation, enhancing user satisfaction and loyalty.